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This article focuses on the Storybrooke location, The Rabbit Hole.
For the portals, see Rabbit Holes.
Love the ambiance.
Lacey to Mr. Gold src

The Rabbit Hole is a Storybrooke location featured on ABC's Once Upon a Time and Once Upon a Time in Wonderland. It first appears in the twelfth episode of the first season of Once Upon a Time.


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During First Curse
The Rabbit Hole is Storybrooke's bar frequented by town residents seeking alcoholic beverages and pool games. AshleyMary Margaret and Ruby go there for a girls' night on Valentine's Day. Billy is there as well, enjoying a bottle of beer.[1] While hanging out with her friends, Ashley finds it hard to enjoy herself since her boyfriend, Sean, currently working on Valentine's Day. Suddenly, Sean arrives carrying flowers and publicly propose to her. After a beat, Ashley is too stunned to respond until Sean awkwardly mentions that he only has a few minutes until his work break is over. Happily, she accepts his proposal and the two go out for a spin in his truck. ("Skin Deep")

After First Curse

After the Dark Curse is broken, Mr. Gold creates a potion as a loophole around the town line's dangers, which cause anyone attempting to leave Storybrooke to lose their Enchanted Forest memories. By pouring the potion on a treasured item, namely his son's shawl, and then wearing it while crossing out of town, this will prevent him from losing his memories. Prior, he tested the potion on Smee's hat. After Smee steals the shawl for Hook, he attempts to leave town while his hat is still enchanted. Mr. Gold corners Smee on the street and pushes him against an the wall of The Rabbit Hole. He is turned into a rat as punishment for stealing the shawl. ("The Outsider")

On their way into town via car, Regina wants her mother Cora to clear her name of the false accusation that she murdered Archie. Cora can tell that Regina doesn't want the favor of the townspeople by having her name cleared, but desires her son, Henry. Regina pulls over outside The Rabbit Hole while they converse. She is convinced by her mother that being cleared of murder still won't allow her to be with Henry. Instead, Henry's biological family, Emma, Mary Margaret and David, will keep Regina from truly being a mother to her own son. ("In the Name of the Brother")

An amnesiac Belle is being discharged from the hospital, but is visited by Regina, who triggers her false memories by enchanting a match card of The Rabbit Hole. As Belle gazes at the match card, she recalls the false memories, and leaves to go to The Rabbit Hole. Mr. Gold goes to the bar counter and describes to the bartender what Belle looks like. Puzzled, the bartender says the person he described sounds a lot like a woman named Lacey, and points her out. Belle, who has now taken on the persona and memories of Lacey, plays pool while chatting with Mr. Clark as Mr. Gold approaches her. He calls her Belle, but she corrects him and introduces herself as Lacey. She remembers him as the man who visited her at the hospital. Confused and lost, Mr. Gold goes to David for advice, and eventually the both of them reenter The Rabbit Hole in time to see a man, Keith, trying to flirt with Lacey. She quickly rejects Keith, and then Mr. Gold attempts to speak normally with her. He asks her out on a date that evening, which she accepts. The date goes badly, as Lacey is not attracted to Mr. Gold's "nice guy" personality. However, she finds herself drawn to the dark side of his character. ("Lacey")

Outside the Rabbit Hole, Dr. Whale is apprehended by Mr. Gold after he accuses him of staring at Lacey. As Dr. Whale is on the ground, Mr. Gold hovers his foot over his face and demands he kiss the shoe as penance. Mr. Gold's son Neal sees the commotion from his guest room window and rushes down. With Lacey's approval, Mr. Gold is about to stop his shoe in the man's face, but Neal stops the incident from transpiring further. Thankful for the intervention, Dr. Whale flees the scene. Angrily, Neal confronts his father for what just occurred, though Mr. Gold tells him to stay out of it. When Neal brings up a past incident in which he transformed a person into a snail, Lacey excitedly asks to hear about it. Mr. Gold sends her off to wait elsewhere for him. Neal is frustrated that he is still up to his old tricks, and also hasn't bothered to meet his fiancée, Tamara. Mr. Gold shows no interest in getting to know the woman in his life. Upset, Neal decides they now have nothing more to do with each other, and the only person he's in Storybrooke for is Henry. ("Second Star to the Right")

During Second Curse

After Second Curse



On-Screen Notes

Production Notes

Fairytales and Folklore

Popular Culture

Props Notes

Set Dressing


Filming Locations

Script Notes

Reawakened: A Once Upon a Time Tale


"Archive" denotes archive footage.


  1. 1.0 1.1 File:112ShesRight.png
  2. File:311KillFirst.png
  3. File:211SmeeWalks2.png
  4. File:221YouStaredAtHer.png
  5. File:401UnderAttack!.png
  7. File:519DoToMe.png
  9. File:219Jukebox.png
  10. File:112CheckOutThoseGuys.png
  11. File:112HeIsAlwaysWorking.png
  12. File:207Spencer.png
  13. File:119WithDavid.png
  14. File:102TerriblyAwkward.png
  15. File:118WhenIGotThere.png
  16. File:119ClosingTheDoor.png
  17. 17.0 17.1 File:503CarChase.png
  18. File:122HappyReunion.png
  19. File:622IAmAHero.png
  21. File:217KurtAlmostCollides.png
  22. File:219LaceyPicksUpDrink.png
  24. Google Maps
  25. File:312Driving2.png
  30. Beane, Odette. Reawakened: A Once Upon a Time Tale - Page 119-120. New York: Hyperion, 2013. Print.
  31. Beane, Odette. Reawakened: A Once Upon a Time Tale - Page 206. New York: Hyperion, 2013. Print.
  32. File:414StorybrookeMap2.png