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Emma Swan is named, in part, after the Lost island's Swan Station.[1] Her name is also derived from the story of "The Ugly Duckling".[2]
Henry gets off the bus at Gate 4,[3] the first of the Lost numbers.
There is a Geronimo Jackson sticker on Emma's car.[4][5] Geronimo Jackson is a fictional band on Lost.[4]
The time on the clock tower in Storybrooke is frozen at 8:15.[6] It is a reference to Oceanic Flight 815.[4][1]
Regina and Henry live at house number 108,[1][7][8] an important number on Lost, and the sum of the six recurring numbers.[1]
There is a close-up of Emma's eye after she wakes up from the car crash.[7][9] This is a recurring theme from Lost.
Henry's inbox contains e-mails from Mark, Daniel, Scott and Damon.[10] The first three are all characters from Lost, whereas Damon Lindelof is one of the show's creators.
The clock unfroze at 8:15, then chimed at 8:16.[11] 8, 15 and 16 are three of the Lost numbers.
During his date with Mary Margaret, Dr. Whale misunderstands and asks, "Something about you wanting 15 kids?" This is a reference to one of the Lost numbers.[16]
At The Rabbit Hole, as Ruby says, "Ash, check out those guys", a bottle of MacCutcheon Scotch Whiskey is sitting on a shelf behind the bar (only seen from a distance - it's at the top of the second shelf from the right).[35]
The number 23 is on a door by the entrance to the psychiatric ward at the hospital.[36]
The number 8 is on a door in the hallway inside the psychiatric ward.[37]
On Ruby's online list of potential jobs, there is a temporary position as an inventory control specialist for 8 months.[39] 8 is the second Lost number.
The airplane Pinocchio is startled by has the Oceanic Airlines logo on it.[42][43] Oceanic Airlines is the airline of the pivotal flight 815 on Lost.[42]
As a mysterious man holds his iPod while struggling to close the apartment window, the back of the device's case is shown have a Geronimo Jackson logo. On Lost, Geronimo Jackson is a fictional band.
The Storybrookeclock tower shows 8:15,[47] two of the Lost numbers.
Mary Margaret uses a bottle of MacCutcheon Scotch Whiskey to set fire to the railings.[48][49] This is a fictional brand on Lost.[48]
Neal and Emma plan to start a new life together in Tallahassee, a location referred to on Lost, and a reference to the episode "The Man From Tallahassee".
According to his wanted poster, Neal was born March 23, 1977.[55] 23 is one of the Lost numbers, and 1977 was an important year in the Lost timeline.
The Evil Queen, upon being told the battle is lost, says, "Don't tell me what we can or cannot do!" This is a spin on the mantra often repeated by Locke on Lost.
Exposé, a fictitious television series featured on Lost, is advertised on the television Belle is watching in the hospital as Ruby comes in to talk to her.[57]
The announcer of the television just before Exposé returns from a commercial is one of Lost's creators, Damon Lindelof, reprising his vocal cameo of Bill Godwin.[57]
Henry's off-screen babysitter is called Mrs. Cuse. Carlton Cuse was one of the show runners/executive producers of Lost.
Henry reaches level 23 while playing a video game. He also mentions reaching level 16. 16 and 23 are the fourth and fifth of the Lost numbers. (Level twenty-three is also a nod to the official Disney fan club D23.)[69]
Emma buys Henry an Apollo candy bar at the drug store.[70]
Henry informs Emma that Walsh will come over for a visit at 8 o'clock. 8 is the second Lost number.
When Emma arrives in Storybrooke, the clock tower shows the time as 8:15,[71] two of the Lost numbers. The same time is on the clock in the Blanchard Apartment.
When David is talking to Emma at the hospital, the sign on the wall says "Suite 4".[72] 4 is the first Lost number.
In Henry's newspaper, one of the classifieds shows the number 16,[73] the fourth Lost number. Another ad contains the number 08.[74] 8 is the second number from Lost.
Regina enters the code 815 when she enters the the psychiatric ward at the Storybrooke General Hospital, a reference to Oceanic Flight 815.
A sign by the entrance to the psychiatric ward says "Critical Care Pharmacology 108".[76] 108 is an important number on Lost, and the sum of the six recurring numbers.
When Mary Margaret takes out her anger on her friends, she states that she's had eight hours of sleep in the last week, a reference to the second Lost number.
When Will tries to break into the library, and when Belle finds him the next morning, he's holding a bottle of MacCutcheon Scotch Whiskey. This was a fictional brand featured on Lost.
